Sell anything to anybody
Fredrik Eklund moved from Sweden to New York 10 years ago with nothing more than a pair of worn sneakers and a dream – to succeed in the city that never sleeps. Since then he has made his way to the very top as a real estate broker on the most competitive market in the world. He sells properties all over the city, houses for celebrities, and charms viewers in the TV show Million Dollar Listing New York. This year he launches his book The Sell: The Secrets of Selling Anything to Anyone.
Fredrik comes to Hjärntillskott and shares his experiences of how to be successful at what you do. He says that even if you don’t consider yourself a seller, you’ve been selling your whole life because you are selling your most valuable asset: yourself. And if you know how to sell, you can make your dreams come true. He mixes personal stories with amusing anecdotes, and reveals how you can discover and develop your talents to become a better salesperson.